Precise Reach in Premier Venues
CHINO Vending presents a strategic opportunity for advertisers to engage targeted audiences through digital banners at the point of purchase on our network of vending machines in South Dakota's premier entertainment venues.
Our network
Our network
Our network comprises 28 operational machines strategically positioned in high-traffic locations across South Dakota:
Deadwood: 9 casinos
Sioux Falls: 6 bars
Rapid City: 4 bars
Aberdeen: 2 bars
Brookings: 2 bar
Sturgis: 1 bar
Yankton: 4 bars
These placements capitalize on significant regional tourism, with Deadwood attracting approximately 2.5 million visitors annually in the period from September 1, 2024, to August 31, 2025. The network is expanding weekly!
Machine and Ad format
Each machine is equipped with a 73.7-inch tall Slim Tower 2.0 display, providing prominent top-banner ad space for dynamic, silent content including logos, promotional offers, and creative opportunities. Advertisements rotate in 10-second slots across a 8-slot, 60-second loop, maximizing visibility and retention in high-traffic settings. This structured format leverages established psychological principles.
Captive audience at the point of purchase
Our machines are strategically designed to engage adults aged 21 and older in entertainment venues. With daily impressions of 200 to 500 per machine, extrapolating to 6,000 to 15,000 monthly, in line with established industry benchmarks for digital signage in bars and casinos. Peak engagement occurs during evenings and weekends, corresponding to heightened consumer spending behaviors. With each transaction lasting 1.5 to 2 minutes, this setup creates a captive audience at the point of purchase, optimizing opportunities for targeted advertising.